AT&T BRAND REFRESH
It’s not every day you get to refresh one of the biggest brands in the world. But when AT&T was growing out of just phones, and into more a source of content and entertainment, they turned to us to tell their story.
Armed with nothing more than a vibrant new color palette and a catalogue of imagery that would stop traffic, we created a campaign with a message that was simple, strong and direct.
We’re not just phones anymore.