GAME OF THRONES
When it came to carrier/content partnerships, AT&T and HBO were sitting on the Iron Throne. The intrigue and action in Westeros were captivating audiences unlike anything seen before, and AT&T wanted to capitalize on the excitement. They called in their banner men (us) to bring the world of
Game of Thrones to life inside flagship AT&T stores. These spaces were transformed into Winterfell, King’s Landing and the rest of the mythical realms with the help of props from the show, photo-op moments, a unique Snapchat filter and exclusive collectibles. Maybe we’ll run it back when the books are finally finished.
AWARDS:
2018 Dallas Gold Addy Award
