JUSTICE LEAGUE
AT&T needed to drive customers in-store to try out the latest phone offerings. They turned to us to create an experience that would help put devices in the hands of shoppers. We leveraged AT&T’s partnership with The Justice League to create an AR experience that was downloaded on every phone in AT&T’s 5000+ retail locations. The application allowed customers to explore the character artwork from the movie in an immersive 3D experience when pointed at the wall artwork in store.
The experience was supported by short spots on all TVs and devices in store, inviting customers to engage.
AWARDS:
2018 Dallas Bronze Addy Award
