NORTH TEXAS TOLLWAY AUTHORITY
If you live in North Texas, you know how vital our tollways are to the infrastructure of Dallas. But did you know you could be saving half on your toll bill? That was our goal with the 2023 NTTA campaign featuring lovable & relatable puppets, a simplified messaging strategy for broadcast, out-of-home, retail and social media integration. Small sticker. Big savings.
Awards:
2024 Silver Addy
